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Top media in the ASEAN Member States

The top media players in ASEAN member states vary by country and platform, depending on the market size, consumer preferences, and regulatory environment. According to Statista some of the most popular social media platforms in the region in 2023 were Facebook, YouTube, Twitter, Instagram, and Pinterest. However, some countries also had local or niche platforms that had significant shares, such as VKontakte in Vietnam, Sina Weibo in Singapore, and Reddit in the Philippines.

In terms of traditional media, such as television, radio, and print, some of the leading media companies in the region were Media Prima in Malaysia, MediaCorp in Singapore, ABS-CBN in the Philippines, VTV in Vietnam, and MCOT in Thailand according to ASEAN.org. These media companies had a strong presence in their respective markets, and also ventured into digital media and content production.

The media landscape in ASEAN is dynamic and diverse, reflecting the region’s cultural, political, and economic diversity. The media players in the region face both opportunities and challenges, as they have to adapt to the changing consumer behaviors, technological innovations, and competitive pressures.The media players in the region also have a role to play in promoting regional integration, dialogue, and cooperation, as exemplified by the ASEAN Media Forum.

For a complete media list on media of each ASEAN member state, contact us today.